Quantitative on-line research

Basic facts

Our on-line research product line offers realization of quick high-quality research using various research population samples:

• Representative sample of the Internet population (NetPanel®) according to several socio-demographic parameters.
• Selecting concrete target group according to socio-demographic or lifestyle parameters.
• Representative sample of consumers, employees etc.

Basic parameters of NetPanel®

• Large representative and professionally maintained sample of respondents in the CR and SR with optional definition of own target group.
• One of the fastest possible methods of obtaining the necessary information (report of data within several days depending on the sample).
• Modern technologies (multimedia, chat etc.).
• It is also possible to cover the entire population.

NetPanel® research products

• NetPanel® ad hoc = one-time exclusive research projects on representative samples
• NetPanel® express = one-time surveys with results on the following day (express+ results within 8 hours)
• NetPanel® effect = differentiation study of efficiency of advertisement campaigns based on a pre-test and post-test
• NetPanel® package test = pre-test and post-test of appearance of wrappings
• NetPanel® createst = test of the creative (e.g. audio-visual) component of advertisement
• NetPanel® omnibus = monthly survey on representative sample with the possibility of including exclusive questions
• NetPanel® tracking = repetitive studies using various samples
• NetPanel® media = evaluation of media contents